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SACCO LEADERS CONVENTION

Mary Kiema,                               Cynthia Wandia,                            Stephen Karanja Kiragu,
Customer Experience Manager,              Co-founder and CEO, Kwara                  Head of Internal Audit, Fariji SACCO
Stima SACCO

What is your major take away from the     What is your major take away from the      What is your major take away from the
convention?                               convention?                                convention?

The narrative that technology is          I understood that SACCOs are at            My major take away in the 5th annual
disrupting has been kind of disrupted     various ends of the spectrum when          leader’s convention is that in business
because you find that its dissatisfied    it comes to disruption. Some have          there is always disruption which
that are disrupting. As they disrupt you  embraced the thought and are racing        disorganizes the whole process of
have to keep up the pace to catch up      to adopt new innovations. Others are       value chain. In order for SACCO’s to
with what they are looking for. In the    becoming familiar with the threat          withstand current disruption we must
era of technology, technology becomes     and that is really important to speak      adapt to the unpredictable faster than
the tool that you use to respond to that  SACCOs wherever they are in whatever       rivals can and its through digitalization
dissatisfaction.                          point of their journey they are.           of processes, products and models of
                                                                                     doing business.
How is Stima SACCO using technology       What services are your providing
to serve its members?                     to SACCOs to enable them survive           How has your SACCO embraced
                                          disruption?                                technology?
Stima SACCO is very responsive to
members’ queries. One of our core         We are a young company that took           We have developed a mobile app
values is responsiveness, which           the decision to build core banking         called Fariji SACCO and USSD platform
means we listen and we care about         infrastructure and the end-to-end          that creates real-time interactive
the customer. When members were           solution around that from scratch          experience to our members/customers
looking to withdraw their money           because we felt technology advances        thereby delivering scalable solutions
without coming to the banking hall, we    so quickly and we took all the available   to them anytime anywhere. We have
responded by giving them the first ATM.   technology to build the first modern       also build an up to date website that
We were the first SACCO to provide an     SACCO online banking platform.             provide relevant information to the
ATM. Members wanted to pay their                                                     users and at the same time doing
bills through cheques, we responded       What technologies are you using            product advertisement.
and we have a cheque book for our         to provide customer experience to
members. We are currently revamping       SACCOs?                                    Which strategies has your SACCO
our core banking system to give them                                                 implemented or planning to
more. We have a CRM that we are           Even as a principle from how we design     implement to survive disruption?
introducing so that we can catch up       it’s a user design thinking process. We
with their relationship issues. The CRM   sit a lot with the users we maker sure we  The SACCO has been on a journey
will help us monitor what the member      understand the job that is supposed to     moving from the traditional business
is looking for.                           be done. We use technologies that are      models to adopting technology as
                                          familiar in consumer type of products      way of doing business in the wake of
Which strategies has Stima SACCO          like your Gmail to provide an easy to      disruption. Though different disruptors
implemented to survive disruption?        understand interface because if the        affect us differently we have ensured
                                          user knows what they are doing, they       the leadership and governance
We are doing a customer satisfaction      are less likely to make errors. In the     structures are in place and capable to
survey and currently we are doing a       backend we use world class security        foreseeing disruption thereby taking
brand and culture audit to see whether    and we use world class hosting.            advantage or addressing the risks
our brand and culture is relevant to                                                 associated to them in the appropriate
what is happening in the world and we                                                way. However a lot is being done
are always in such trainings. We have                                                to address the issue of cybercrime/
over ten people attending the SACCO                                                  threats and also simplifying processes
Leaders Convention to lookout.                                                       through Financial Technology.

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